The English Premier League might be the most popular national football league in the world today. It isn’t much of a surprise, considering the deep love and passion that the English have towards the sport. It is within England that the sport was first conceived of (at least in the modern iteration that we love today), and it is from the country that the game’s popularity spread throughout the rest of the world.
The sport’s popularity has attracted quite a lot of companies who wish to make a profit from sponsorship deals. The English Premier League, especially, has quite a few big-name sponsors. In this article, we are taking a look at a few of the biggest shirt sponsors that have made a deal with some of the clubs from the EPL.
Emirates
The Emirates is an airline service from Dubai, the United Arab Emirates. It is owned by the Dubai government and is a subsidiary of the Emirates Group. It also holds the distinction of being the largest airline company in the Middle East.
Fans of Arsenal might have noticed that, throughout 2021, the club members sported jerseys with the Emirates written across the front. This is because the Gunners have a long-term contract with the company, who not only has paid for shirt sponsorships, but also has paid for naming rights of Arsenal’s homebase stadium.
Bet365
One of the most popular online betting and casino websites, bet365 has made a contract with four different EPL clubs. The success of online gambling and betting has led to quite a few websites that offer the ability to play poker online to prospective gamblers. Among them, bet365 might just be the most popular and most successful.
Today, they sponsor various sporting events, venues, and clubs, among which is the EPL football club, Leicester City. The company also has their fingers in several different pies, including a sponsorship deal with the UFC, a stadium naming deal with the EFL club, Stoke City, etc.
American Express
Very few people in the world don’t use credit cards in 2022. And the American Express credit card company is one of the most popular credit card providers, not just in the United States, but all over the world. It is for this reason, that the company has looked to European sports to promote their product.
In 2013, American Express stepped into a 10-year contract (which expires this year) with English Premier League club, Brighton & Hove Albion. For the past couple of years, the members of the club have worn jerseys sporting the American Express name and logo and promoting the company’s business. It remains to be seen whether the credit card provider will renew the contract with the team post 2022.
Conclusion
The popularity of football is unrivaled in the world today. It is this popularity that draws companies to the most popular leagues and clubs in the world of the sport. And there is no national league more popular than the English Premier League. The three companies listed here are some of the biggest shirt sponsors in the EPL.