Not every decision can be based on profit but it has to be given consideration and debated. The situation at present gives Rangers & Celtic supporters behind both goals and corner of the main stand. The turnout from St.Johnstone supporters is very poor with a large number of season ticket holders also not attending. By giving them the East Stand and Saints fans all located in the Main Stand won't make any difference to the enjoyment level, our chances of success or the amount of sectarian singing but it will make the club more money allowing us to secure better players to enable us to compete on the pitch.
I would prefer if we could guarantee 4000 home fans at these games but it's not going to happen.
The club made an error regards the Scottish Cup game v Rangers, not by giving Rangers fans the East Stand but by not reducing the match ticket price for Saints fans to £15. The majority of Saints fans I know boycotted the game due to the £30 ticket price rather than moving to the Main Stand.
We have posted a significant loss last financial year and the quality of our squad is looking like it may not good enough to remain in this league.
The question should have been posed to season ticket holders at renewal with a full breakdown of the financial benefits and what it means to the club.